News & Insights

The October 20-22 meeting in Las Vegas will deliver practical insights on the latest trends in sales and marketing and where AI is creating

This article from Kwalu examines how dining models in senior living communities are evolving, with a growing emphasis on “bistro culture” to

In a recent article published on Argentum.org, the national association serving senior living communities, the focus is clear: the most

2027 Summit complements annual SMASH conference and equips sales and marketing C-suite leaders and revenue decision-makers to govern

Senior living is in the middle of one of the most complex revenue environments in its history. Record M&A activity has reshaped portfolios

Summary of Harvard Business Review | February 2026 Artificial intelligence is rapidly reshaping marketing in two fundamental ways: how

Artificial intelligence is already reshaping marketing, but a new evolution known as agentic AI is pushing the industry into its next phase

A recent analysis from NIC examines where the senior housing sector sits within its historical development cycle — and what signals are

In today’s competitive senior living market, success hinges not just on occupancy but on how communities connect emotionally and

A recent systematic review highlights both the promise and pitfalls of emerging technologies for older adults experiencing cognitive

In today’s senior living market, experience has become the most powerful differentiator—and it starts well before move-in. A recent Varsity

The senior housing sector enters 2026 on strong footing, supported by rising occupancy, stable rent growth, and increased transaction