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October 5-7, 2026 | JW Marriott Resort & Spa, Las Vegas
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Program
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SMASHbassadors
Twinkle Tuesday
FAQs
Faculty
Speakers
Advisory Board
Pricing
Hotel & Travel
Hotel
Plan Your Experience
Sponsor
Sponsorship Information
2026 Solution Partners
News & Insights
Press Information
News & Insights
News & Insights
Introducing SMASH FOCUS: A Strategic Summit for Revenue Leadership
Senior living is in the middle of one of the most complex revenue environments in its history. Record M&A activity has reshaped portfolios
News & Insights
HMP Global’s New SMASH FOCUS Gives Senior Living Executives an Exclusive Forum to Strengthen Revenue Strategy
2027 Summit complements annual SMASH conference and equips sales and marketing C-suite leaders and revenue decision-makers to
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Five Senior Housing Trends Shaping the Industry in 2026
The senior housing sector enters 2026 on strong footing, supported by rising occupancy, stable rent growth, and increased transaction
News & Insights
Using AI to Reimagine Dining in Senior Living Communities
Senior living operators are increasingly looking to technology to enhance everyday experiences, and dining has emerged as a promising area
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HMP Global’s SMASH 2025 Welcomes Record-Breaking 500+ Senior Living Leaders for Premier Sales and Marketing Summit
The October 20-22 meeting in Las Vegas will deliver practical insights on the latest trends in sales and marketing and where AI is creating
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