Brooke Weller is a digital media and analytics leader with over 15 years of experience driving growth for some of the most recognized brands in healthcare and wellness. As a former SVP of Digital Media & Analytics, she has led large-scale, data-driven campaigns for brands including Anthem, Clever Care Health Plan, Trinity Health (SilverSneakers), and Nutrisystem, overseeing multi-million dollar paid media portfolios across search, social, programmatic, and emerging platforms.

Brooke is known for blending performance marketing with innovative strategy—leading the charge in applying AI-powered tools to digital media through predictive modeling, audience intelligence, and advanced attribution. Her work consistently delivers results in highly regulated markets like Medicare Advantage and residential housing development, where precision and compliance are non-negotiable.

When she’s not optimizing ad campaigns or advising companies on AI integration, Brooke is spending time with her husband and two kids.