Cathy McKnight is the Co-founder and Chief Problem Solver at Seventh Bear (formerly The Content Advisory), where she helps organizations untangle the complexities of content, marketing technology, and digital operations.

With over 20 years of global experience, Cathy is known for her ability to transform disconnected teams and tangled tech stacks into high-performing, scalable ecosystems. She’s a recognized authority on content strategy, content operations, and digital transformation—trusted by executives and practitioners alike to bridge the gap between leadership vision and on-the-ground execution.

She brings deep expertise in content orchestration, intranet and martech strategy, marketing operations, and emerging tech, all delivered with her signature mix of strategic insight, practical solutions, and a touch of humor. She’s fluent in both “business” and “tech,” making her a highly effective translator between stakeholders, and a favorite collaborator for solving complex content challenges.

A sought-after speaker and facilitator, Cathy has presented at leading industry events including Content Marketing World, Adobe Summit, ContentTECH, Intelligent Content Conference, Confab, and more. Before Seventh Bear, she co-founded and led consulting at Digital Clarity Group and held senior roles at IBM, Prescient Digital Media, and Aon Hewitt.

When she’s not on stage or deep in a client engagement, Cathy is usually running through a new city, tending her garden, or hanging with her family—human and canine—in Toronto.