Catfish Comstock is the Senior Director of Search Engine Optimization at BOL Agency and has more than 27 years of experience in the SEO industry including 20 years in his current position.

Specializing in B2B technology clients, Catfish has worked with numerous Fortune 500 companies to improve their organic search performance and align their digital marketing channels to SEO best practices for both Lead Generation and ABM campaigns. Brands that he has worked with for SEO include Pfizer, HPE, Solidworks, NetApp, Grammatech, Microfocus, Workday, Sybase, Cisco and many others. Catfish has been exploring how AI can be used to enhance digital marketing programs for the last 3 years. He is currently working on developing new strategies for AI search performance, LLM traffic acquisition, and better client results using AI marketing technologies.

When Catfish isn’t working on all things SEO, he can be found performing with his band Cyborg Assassins in Las Vegas.