Building a Holistic Growth Plan Across the Behavioral Health Patient Lifecycle

Location: Studios

With consumer healthcare marketing already being one of the most competitive and costly marketplaces to work in, operators seeking to serve behavioral health patients face the additional learning curves of acute care urgency, advertising regulation, and of course density of competition.

In 2023, our Behavioral Health Marketing Survey identified the 4 key headwinds preventing leadership from meeting their growth goals:

-Competitive Environment
-Marketing Budget ROI
-Connecting with Multiple Audiences
-Changing Landscape of Marketing Tools.

To overcome these headwinds, we invite the treatment leadership attending West Coast Symposium to take part in a unique panel discussion examining how and when marketing, technology, and managed care can be deployed across the patient life cycle to best serve both the program and the patient.

Attendees will take away a complete understanding of the business case for bringing together these disciplines into a single source growth strategy that will help their programs thrive and ensure their position in the marketplace as a trusted path to recovery.