AI-Ready Marketing Workshop: How Discoverability in the Age of AI Impacts Referrals, Admissions, and Growth (No CE Credit)

Session Description: This workshop helps attendees understand how to prepare their digital and professional relationship marketing for AI-driven discovery through Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). Participants will leave with practical action steps to improve visibility across AI platforms and modern search experiences. This is actual intelligence for behavioral health marketers, business development and clinical outreach representatives, c-suite and board members. Walk away with actionable steps you can implement. Time will be allotted for Q&A, so bring your questions!