Turning Dining into a Revenue Driver: Creative Culinary Programs That Boost Satisfaction and Profitability

In today’s senior living communities, dining operations are no longer just a cost center—they represent a strategic opportunity for revenue generation and resident engagement.

This session explores proven best practices in culinary upsell programs, from wine pairings and guest meals to point-of-sale strategies that capture previously missed revenue. Featuring insights from successful communities such as Sunrise Senior Living and Amica, panelists will discuss packaging and pricing strategies, staggered meal plan refresh cycles, and the operational impact of charge accounts and billing structures.

Attendees will learn how to design dining programs that are easy to administer, resonate with residents and staff, and support financial performance. Whether you lead culinary operations, sales, or administration, this session offers actionable takeaways and real-world examples to help transform dining into a powerful lever for satisfaction and profitability.