Emily Alexander

Jenni Bost is the Vice President of Sales and Marketing for Radiant Senior Living, a multi-community organization serving Independent Living, Assisted Living, and Memory Care residents across four states. She oversees sales strategy, marketing execution, and occupancy performance, with a focus on turning data, CRM insights, and KPIs into clear, repeatable actions for community and regional leaders.

Jenni specializes in building scalable sales cadences, aligning campaigns with local market needs, and coaching teams to consistently improve conversion and revenue. She is passionate about systemizing success—designing frameworks, routines, and training that help senior living organizations move from dashboards to meaningful results.

Jessi Weldon serves as Executive Vice President of Sales and Marketing for Primrose Retirement Communities. Her senior living career began as a Resident Aide during college and has grown through more than 20 years of leadership in sales, operations, and executive strategy. Jessi is passionate about helping teams build meaningful connections, coaching sales professionals to move beyond information-sharing into conversations that truly matter, and supporting families through important life decisions. As a parent of a medically complex child, she is also a disability rights advocate whose perspective continues to shape her leadership and commitment to inclusion, dignity, and belonging.

Emily Alexander is the Chief Customer Officer at WelcomeHome Software, and has been the driving force for WelcomeHome’s CX function, and CX driven product development since the company’s founding. With more than 5,000 customers today, Emily’s organization supports WelcomeHome's customers with product adoption, strategic product support, and data-backed advisory.