Alli Berry currently works for The Arena Group as Sr. Director of Content Marketing for their finance brand, TheStreet. Previously, she served as Director of SEO for The Motley Fool. Throughout her 12 years in digital marketing, she has helped businesses build successful SEO-focused content strategies in industries including finance, education, automotive, and retail. She was named to the 2019 Top 10 Women in Content Marketing list by Inc. Magazine and Masthead Media. Her recent speaking engagements include the News & Editorial SEO Summit, Semrush Summer Jam, SMX Create, and the Digital Summit Series.